Salesforce New Industry Clouds- Modernizing The Customer Experience

Salesforce

5 MIN READ

October 12, 2021

Salesforce New Industry Clouds- Modernizing The Customer Experience- Digital Transformation

The business world is transforming. As technology advances, industries all around the world are learning that the tried-and-true practices that have helped them survive for decades may no longer be sufficient. Customers today are engaged, active, and digitally advanced in new ways, and they expect the businesses they work with to be as well. It’s typically a question of pace and implementation when it comes to digital transformation achievement. Companies understand the value of technology, but can they adapt and deploy the most cutting-edge digital platforms to effectively serve their customers faster than their competitors? This blog aims to provide a response to that issue, as well as demonstrate how Salesforce industry clouds are now leading the way.

 

Benefits of Digital Transformation in Salesforce

Salesforce acquisitions continued to be strong in 2020. Moving a business to a new structure and system necessitates a large number of skilled individuals. However, it pays off over time, just like a good investment.

  • When a company switches to Salesforce Industry clouds, it receives plenty of advantages.
  • Initially, they get access to a platform that is emerging.  As a result, anyone using their platform is usually given more advanced features.
  • Every business sector is evolving. Manufacturers want to establish stronger relationships with their suppliers, distributors, and, ultimately, their customers.

 

Newly Added Salesforce Industry Clouds

Today, the constant paradigm shift is taken for granted: previous business models are ineffective. As a result, Salesforce assists businesses and organizations of all sizes in adapting to this necessary change.

Here are the three newly introduced Salesforce Industry Clouds mentioned below-

Energy & Utility Cloud

Energy and utility businesses can: with the proper technology and partners:

  • At every step, provide outstanding customer service.
  • Streamline operations to meet the changing demands of customers.
  • Enhance service interactions by utilizing consumer data.

To move the business ahead, energy and utility businesses must digitize to satisfy contemporary customer expectations. Regardless of the industry, digital solutions enable businesses to quickly adapt to new difficulties. 

And, as the world recovers from the ongoing pandemic, well-prepared businesses will set an example with sustainable energy and storage projects to help the economy recover.

 

Utilities Cloud targets to provide a single perspective of the customer by bridging customer data from legacy billing systems with sales and service processes. Android and self-service tools, as well as personalized services, are available.

 

Communication Cloud

More or less every type of company or organization these days relies on communication. A good interaction boosts brand trust and respect, as well as marketing and sales service and experience. Simultaneously, Salesforce tools enable media to commercialize connections, design and manage to advertise, and so on.

For service suppliers, the Communications Cloud involves pre industry procedures and product designs. The Communications Cloud is also intended to provide information on promos, offers, and service delivery.

 

Media Cloud

Process guides and media-specific data models, and also tools for launching subscription bundles, personalized experiences, and eCommerce tools, are all available through Media Cloud.

For better and more effective client engagement, Media Cloud uses AI to assist providers in quickly identify preferences and past connections.

 

Public Sector

Government agencies face three major difficulties in today’s world, which are more linked and faster than ever before.

  • Managing on-premises systems that have been in place for a long time.
  • Keeping up with the ever-increasing demands of the general public.
  • Ensuring regulatory compliance in the face of ever-increasing obligations.

Legacy data systems are not cloud-based, and they do not provide effective database access. These data silos can hamper productivity and collaboration, causing routine tasks to take longer than they should and, as a result, creativity to suffer.

When customers interact with businesses in 2021, they want proactive service, linked experiences, and personalization. When it relates to the government, these new, ever-increasing demands do not go away; citizens now want a much faster, better experience that is accessible from any device.

By reimagining the government’s relationship with technology, Salesforce and its network of partners, advisors, and independent software providers address these issues. 

Salesforce is well adapted to transform the idea of any government organization works, from the federal government of the United States to public officials, as it is so simple to set up, manage, and customize.

Government and agency offices can use Public Sector Solutions to issue approvals more quickly in a remote workplace environment.

 

Final Words

Digital transformation covers much more than Salesforce. However, for those who are unfamiliar with CRM, our point is that it is CRM that leads digitalization, and there is currently no better platform than Salesforce. For best practices and strategic consultation, consider Ksolves as your Salesforce Consulting and Development Partner to precisely meet your business requirements, i.e. for successful and simplified implementation of old or new Salesforce Industry Cloud.

 

Contact Us for any Query

Email: sales@ksolves.com

Call: +91 8130704295

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AUTHOR

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Md. Asad Khan

Salesforce

Md. Asad Khan, an expert Technical Project Manager at Ksolves, who is a certified Salesforce architect at Ksolves, brings 7+ years of experience. He specializes in FSL, B2B, Service & Sales Cloud, and Non-profit cloud, excelling in APEX, Aura Component Framework, Lightning Components, Triggers, Visualforce, and creating insightful dashboards and reports.

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